Brand
The visual language that defines Ready Server. Energetic, modern, fresh, and young.
Color
A vibrant blue-driven palette that conveys trust, speed, and innovation
Primary Blue
HEX: #2563EB
HSL: 217 91% 52%
CTAs, links, interactive elements
Light Blue
HEX: #93C5FD
HSL: 217 91% 78%
Backgrounds, glows, accents
Slate Gray
HEX: #64748B
HSL: 215 16% 47%
Body text, secondary content
Secondary Palette
Deep Navy
#0F172A
Sky Blue
#38BDF8
White
#FFFFFF
Off-White
#F8FAFC
Gradients
Primary Gradient
Blue to Cyan (135°)
Dark Gradient
Deep Navy (180°)
Typography
Clean, modern typography for maximum readability and impact
Inter
Deploy Fast. Trade Fast. Build Fast.
Usage: Hero headlines, landing page claims
Ultra-Low Latency VPS
Usage: Section headers
Performance engineered for traders & builders.
Usage: Sub-headers
99.9% Uptime Guaranteed
Usage: Card titles, pricing headers
ReadyServer delivers high-performance compute with predictable pricing.
Usage: Key paragraphs, product descriptions
Deploy servers in under a minute and scale easily.
Usage: Standard paragraph text
Last updated: Just now
Usage: Metadata, timestamps, helper text
JetBrains Mono
$ systemctl status readyserver
Usage: Inline code references, terminal commands
Our Personality
Energetic • Modern • Fresh • Young
Energetic
We move fast and help you move faster. Our brand pulses with energy and momentum.
Modern
Cutting-edge technology deserves cutting-edge design. We embrace the new.
Fresh
Clean, crisp, and clear. Our visuals breathe and our message resonates.
Young
Bold, optimistic, and unafraid. We speak to the builders of tomorrow.
Tone of Voice
We Are
- Direct and clear
- Confident but not arrogant
- Technical yet accessible
- Enthusiastic and helpful
- Forward-thinking
We Avoid
- Corporate jargon
- Overly complex explanations
- Passive voice
- Being boring or stiff
- Making promises we can't keep
Components
Core UI building blocks used across our products
Buttons
Cards
Elevated Card
Standard card with shadow elevation for content containers.
Glassmorphic Card
Translucent card with backdrop blur for layered interfaces.
Badges & Pills
Usage Guidelines
Best practices for using our brand assets
Do
- Always maintain clear space around the logo
- Use approved color variations only
- Ensure proper contrast ratios (WCAG AA)
- Use Inter font for all communications
Don't
- Alter or distort the logo
- Use unapproved colors or gradients
- Place logo on busy backgrounds
- Use logo smaller than minimum size (32px)
Need brand assets for partnership or press?
Contact Us